HELLO FUTURE is a book asking about the future of communication design. Globalisation and digitalisation are increasingly creating the feeling that the world as we know it is at a turning point. Social change and countless technological developments that are emerging at a rapid pace affect our lives and our work fundamentally. How will communication design change in the world of the future?

As part of our bachelor thesis in com­mu­nication design at the HfG Schwäbisch Gmünd and in the form of a book, we are reconsidering our own discipline and the upcoming demands on the profession of communication design. In search of answers, HELLO FUTURE traverses the coming, the present and the past. It draws visions of the future with pictorial scenarios, addresses big questions to experts in the design industry, deals with current develop­ments and trends and looks back at the origins of the profession.

HELLO FUTURE is not a user manual for the future – it invites you to think and discuss, offers orientation and points out new possibilities and per­spec­tives. A first foretaste of the contents can be found in the freely accessible preview document. 

What's next? Where will HELLO FUTURE go? The book is not yet available in stores, but we are currently working on that. Until then we remain curious and look forward to your suggestions, thoughts and many, many more questions.

☺︎ Bye, bye! Franziska, Sophia and Johanna ⟶ get in touch